Intro to Google Data APIs: Mashing up Google Calendar, Spreadsheets and More Jeffery Scudder Google’s mission is to organize the world’s information and make it universally accessible and useful. The Google Data protocol helps accomplish this by providing a common mechanism for accessing a myriad of Google services. It embraces the Atom syndication format and the Atom Publishing Protocol (APP) and uses the extension mechanisms adopted by these standards to expose services like Picasa, Google Calendar, Google Spreadsheets, Google Base, Blogger and more. This talk will give an overview of the protocol and dive into some example applications — including a tool to publish events from a Google Spreadsheet to Google Calendar and Google Base. Previous knowledge of HTTP and XML is beneficial. Speaker Bio: Jeffrey Scudder works with the Google APIs and has focused on AdWords, Google Base, and Google Spreadsheets in his time at Google. He enjoys making beautiful music on all kinds of guitars and swimming in code. Jeff and his wonderful wife live in the Silicon Valley area.